Dr. Sapna Popli has close to 25 years of work experience as a professor, trainer, researcher, corporate executive, and an academic leader. She is currently. Professor, Marketing and Chairperson Management Development Programs at IMT Ghaziabad an AACSB accredited institute in Delhi-NCR, India. Over these years, she has developed and taught courses and delivered trainings on services marketing, customer experience management, marketing research and cross-cultural marketing. She has also been offering courses as an international visiting professor at La Sabana, Colombia, 2019; ESCA, Morocco (2016, 17 & 18) and Shanghai University, China (2005). She has also taught full courses as a visiting professor at Dept. Of Management Studies, IIT Delhi & at SP Jain Institute of Management & Research (SPJIMR) Mumbai.

She is an equally passionate researcher in the service domain, she has 40 plus articles in well reputed journals including the Journal of Service Theory & Practice (A), Journal of Services Marketing (A), Studies in Higher Education (A) to name a few. In May, 2021 she has also brought out a co-edited book titled Crafting Customer Experience Strategy: Lessons from Asia published by Emerald, U.K

She has led various teams for design, development and execution of programs not only for undergraduate & postgraduate programs but has also been at the forefront of many learning & development initiatives for working professionals across sectors and organizations. In recent years she has worked on executive learning programs for Maruti Suzuki India Ltd (leading Customer experience and Sales Leadership program), Hero MotoCorp (Future leaders Program), IBM-Daksh; Pantaloons Retail (Future Group); Max-Health Care (Long term management programs). Besides these she has also delivered sessions and master classes on customer centricity, customer journey management and customer experience in trainings for MSIL, RITES, Apollo Tyres, Hamilton, Ahmedabad Management Association.

Dr. Popli has her doctoral (FPM) in services marketing from IMI, New Delhi; a MBA major in Marketing with an undergraduate degree in Mathematics (Honors) from Miranda House, Delhi University. She has also completed international programs in the customer experience space namely Customer Experience Management from Chartered Institute of Marketing (CIM), U.K and W. P. Carey Certificate in Service Experience Management, Arizona State University, U.S.A, May. The Service Experience Management included independent certificates in voice of customer, service blueprinting and delivering service excellence.